Concours International de Lyon: Second Victory for Monte Carlo Vermouth

29 March 2024

In the world of spirits and aperitifs, the name Monte Carlo Vermouth has become synonymous with unparalleled quality and sophisticated taste. This reputation was further solidified when, for the second consecutive year, Monte Carlo Vermouth claimed the prestigious Gold Medal at the Concours International de Lyon. After last year’s accolade for our Bianco variety, it was the turn of our Rosso to bask in the spotlight, marking a back-to-back celebration of vermouth excellence on an international scale.

A Testament to Excellence

The Concours International de Lyon stands as a beacon of excellence in the global beverage industry. Set against the backdrop of Lyon, a city revered for its rich culinary and sensory heritage, the competition draws entries from across the globe, with 10, 275 samples tasted from 48 countries in its latest edition. The evaluation process at the competition is known for its rigorous standards, with each entry judged on a variety of critical aspects, including Appearance, Aroma Intensity, Aroma Quality, Taste Intensity, Taste Quality, and Overall Harmony.

Monte Carlo Vermouth Rosso’s victory is not just a win but a statement of the exceptional quality and harmonious balance that our vermouth offers. Scoring an impressive 91 out of 100, our Rosso exceeded the jury’s average score of 80.71 and the competition’s overall average of 79.43, showcasing its standout nature among a field of global contenders.

Vermouth includes a small hint of its namesake plant, it is also infused with a myriad of other ingredients. Furthermore, vermouth is nowhere near as alcoholic as the infamous absinthe, resulting in a lighter and more pleasant experience.

A Consecutive Celebration

This consecutive win at the Concours International de Lyon underscores Monte Carlo Vermouth’s commitment to crafting vermouths that resonate with both tradition and innovation. Our Rosso, with its rich bouquet of botanicals and meticulous blending process, has now joined our Bianco in the gold medal league, proving that excellence is a standard we uphold across our range.

As we celebrate this illustrious achievement, we extend an invitation to vermouth enthusiasts and newcomers alike to explore the award-winning elegance of Monte Carlo Vermouth. This victory at one of the globe’s most esteemed competitions highlights the richness and depth of flavors that have captivated the senses of the world’s best tasting experts.

We invite you to elevate your moments with Monte Carlo Vermouth, where every sip is a testament to our passion, heritage, and the artistry that defines us. Visit our website to discover the golden delights of our Rosso and Bianco, and let the celebrations begin.

Looking Forward

As Monte Carlo Vermouth continues to garner international acclaim, we remain dedicated to innovating and perfecting the vermouth experience for our discerning patrons. Our dual gold medal triumphs at the Concours International de Lyon are milestones in our journey, affirming our place at the pinnacle of vermouth craftsmanship.

Join us in raising a glass to the art of vermouth, celebrated across the globe. Here’s to the timeless elegance and enduring allure of Monte Carlo Vermouth. Cheers to excellence in every glass.